Our team

Your career - the short version?

I love entrepreneurship and marketing, which naturally pushed me towards study in the area, beginning with a degree in marketing at Namur, and after a few years experience in SME's and creating Universem, I obtained an MBA at Solvay Brussels School.

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What's the best thing about your profession?

The challenge of creating and expanding a business. Every day is different and, motivated by the same belief, trying to improve things for the company, the team and our clients.

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Your favourite indulgence?

Chocolate and ice cream. Luckily, there’s also sport! ;-)

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Certifications & Badges:

Your career - the short version?

I love entrepreneurship and start-ups, so I co-founded an e-commerce site while I was studying Computer Sciences at the University of Namur and then Management at Vlerick Business School, before launching Universem in 2010. Day after day, I help companies on their digital strategy and forge links between the teams and on our customers in my function of Partner & Project Director.

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What's the best thing about your profession?

Working on projects in various high-growth, international industries with a fantastic team is what keeps me motivated!

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Your favourite indulgence?

I’ll never refuse a good meal and a nice bottle of something. ;)

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Certifications & Badges:

Your career - the short version?

I was introduced to the Internet during my very first years to understand and use its possibilities, among other by launching one of the first online betting platform in 1997 while the Internet was only becoming popular.

Having a strong interest in entrepreneurship, I co-founded with the Universem founding team an e-commerce webshop during my studies in IT at the University of Namur during which I've also co-founded the Entrepreneurship Youth Club of Namur. I then made a post-master in General Management at the Vlerick School before working during 2 years as a consultant in the banking sector at Callataÿ & Wouters in parallel with the founding of Universem.

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What's the best thing about your profession?

As co-founder of Universem, Partner & Operations Director, I'm in charge of Finance, HR as well as internal organization of the company. Developping Universem is a great challenge combining two of my passions: Internet & Entrepreneurship.

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Your favourite indulgence?

I'm a big fan of hi-tech products combining the latest technologies !

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Certifications & Badges:

Your career - the short version?

With a degree obtained in Information and Communication at the Louvain-La-Neuve University, I started my career in the Broadcast department where I learned to elaborate and manage audio-visual campaigns over more than 5 years. After this I worked for nearly three years in an advertising agency. In parallel, I got my Digital Marketing Certificate at Ichec. Since February 2016 I joined the Universem team in order to practice my skills and take on new challenges!

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What's the best thing about your profession?

The sector of digital marketing offers the ability to keep moving further, thanks to its multiple and continuous developments. I love the perspective that tomorrow won’t be the same as today!

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Your favourite indulgence?

Looking for the perfect house, I can spend hours browsing real estate websites…

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Certifications & Badges:

Your career - the short version?

My career is based on 3 pillars. 1- My educational background with a Technology University degree in sales techniques and a Master specialized in marketing and communication from Business School of Amiens. 2- My experience with over 10 years in sales, marketing and communication field in health and entertainment sectors. 3- My passion for digital marketing and particularly for content and inbound marketing.

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What's the best thing about your profession?

Eager to learn more in an innovative and evolving sector, convince people by combining business with pleasure with a special interest in the spoken word, the good pitch and above all provide services and personalize offers for client’s satisfaction and mine by the way.

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Your favourite indulgence?

To keep one eye in the future and the other in « carpe diem ». In other words, produce your own wine without ever forgetting to drink it. « If you can make one heap of all your winnings and risk it on one turn of pitch-and-toss, and lose, and start again at your beginnings and never breathe a word about your loss ».

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Certifications & Badges:

Your career - the short version?

After being graduated from a bachelor’s degree at Université de Namur and a master’s degree in Management Science at Solvay Brussels School, I began my professional career as a Digital Marketing Consultant at Universem.

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What's the best thing about your profession?

Constantly learning about the digital world within a motivated team.

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Your favourite indulgence?

Travelling all around the world and enjoying time over a drink or at a restaurant with my friends.

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Certifications & Badges:

Your career - the short version?

It clearly is eclectic as I first graduated in Graphic Design from E.S.A Saint-Luc before complementing my curriculum with a Master Degree in history delivered by ULG. While pretty different, those two courses are complementary and well suited to digital marketing. Graphic design has given me a broad technical knowledge of the web and history awakened in me a real passion fro writing! I put both those abilities into practice every day at Universem!

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What's the best thing about your profession?

I can't learn enough! The variety of the projects as well as working in a field that constantly evolves do both fulfill my natural curiosity.

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Your favourite indulgence?

Scotland, a glass of Laphroaig, technological gadgets and everything about medieval history.

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Certifications & Badges:

Your career - the short version?

After an internship realized during my master's degree in Management Sciences at the Louvain School of Management, I realized I wanted to start my career in digital marketing. That's why I decided to join Universem to evolve in the digital world.

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What's the best thing about your profession?

Help companies to ensure their digital transition, work in an environment that moves and evolves quickly, but also learn a lot, are some of the things I like. And all this within a great team!

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Your favourite indulgence?

Exercising, eat a good red meat and drink good wine! The best trio you can find on earth!

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Certifications & Badges:

Your career - the short version?

During my studies, I had a growing interest in Digital Marketing, which has become a major challenge for companies nowadays. Once graduated with a Master's degree in Management Sciences from the University of Namur, it was quite naturally that I’ve decided to start my career in this sector and join the great Universem team!

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What's the best thing about your profession?

Learning continuously as the environment in which we work is constantly evolving, helping clients to reach their goals, but also having the opportunity to be surrounded by colleagues who have an expertise in this field.

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Your favourite indulgence?

Having a drink with some friends and getting lost in the charming streets of European capitals.

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Certifications & Badges:

Your career - the short version?

Graduated with a Master in International Business, I was able to study and work in several countries during my studies. These experiences allowed me to acquire valuable skills in different sectors (automotive, fashion industry , luxury leather goods, hotels and electrical industry). After spending 2 years within the Peugeot Belgium subsidiary, and being passionate about marketing, it seemed obvious to me to deepen my knowledge in digital. This is the reason why I took the opportunity to join the team of Universem in September 2019!

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What's the best thing about your profession?

Working on new projects within a motivated team and thrive in a constantly evolving sector.

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Your favourite indulgence?

Spend time with my friends, travel and make pastry.

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Your career - the short version?

After a master’s degree in advertising & commercial communication at IHECS and a first experience in a creative agency, I occupied a position in a production company to then become an account manager in a saleshouse. These 10 years of diversified and complementary work experience made constantly grow my passion for the world of communication. Being particularly appealed by the digital sector, I chose to join the team of Universem in September 2019 to evolve in this medium in constant development.

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What's the best thing about your profession?

The creation of a strong and lasting relationships with my clients and the constant need to evolve with the sector in which we operate is the daily fuel of my motivation!

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Your favourite indulgence?

Drink a glass of wine with my friends while savoring a piece (or more) of chocolate.

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Certifications & Badges:

Your career - the short version?

After my studies in Digital Communication, followed by a Master in Marketing I got my first job in a marketing agency. As strategist and project manager I had the opportunity to help many Belgian companies and international brands with their digital strategies. My skills and creativity drove me later on the client side as Digital Communication Officer for a well-known NGO. Today as Team Leader at Universem, I’m really happy to contribute to the success of Universem an its human values.

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What's the best thing about your profession?

The Team Leader position asks you to wear different hats and that suits me pretty well! The combination of digital strategy, client relations and the development of the team within such an innovative world as digital marketing makes my role really fascinating.

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Your favourite indulgence?

Passionate about music, I love being rocked by the slow and loud riff of an electric guitar… When I can combine my passion for heavy metal with my love for photography, I’m on a stairway to heaven!

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Your career - the short version?

After a Bachelor in Law and a Master in Finance & Management, I started my professional experience within the commercial department of a company in the retail sector. I then decided to take a new turn in the digital world within Universem.

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What's the best thing about your profession?

The digital sector being in constant evolution, it gives us the possibility to continually progress and evolve by learning new things on a daily basis.

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Your favourite indulgence?

Passionate about sports and traveling, I dedicate most of my personal time to it.

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Your career - the short version?

After a Bachelor’s degree in Business Engineering at the UCLouvain and a Master’s degree in Economics at the Economics School of Louvain, I joined Universem in December 2020.

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What's the best thing about your profession?

The possibility to evolve within a motivated team and to learn a lot about the digital world. In a company where human contact is important.

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Your favourite indulgence?

Spending time with my friends, traveling and enjoying a good meal.

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Certifications & Badges:

Your career - the short version?

I started in Digital Marketing as a Communication Manager for an organization active in training and consulting. Then worked for 7 years in the field of language stays and international exchanges. I held several positions: Community Manager, Sales Team Leader and then Marketing and Communication Manager. After that I was a Digital Expert in an international group in the hearing market.

In 2021, I joined Universem as a Digital Marketing Team Leader. Passionate about digital, people and customer relation, I give the best I can to reach the digital success of the Universem customers!

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What's the best thing about your profession?

Digital Marketing is fascinating and in constant evolution. What I like the most is to see how a good digital strategy can serve the business goals, regardless of the size and digital maturity of the company. Opportunities in Digital Marketing evolve very fast and I like this a lot!

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Your favourite indulgence?

Wine! I am passionate about oenology, a fascinating world, and an infinite field of knowledge. Tasting a good wine is a moment of sharing that I particularly appreciate. At the restaurant (another indulgence), I often open the wine list before I check the menu!

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Your career - the short version?

After a Master in Marketing communication, and an internship in digital marketing which convinced me to pursue my career in that particular field, I had the opportunity to work for an advertiser in FMCG and then in a creative agency as Social Media & Digital Project Manager. I am now thrilled to deepen my skills in digital advertising at Universem !

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What's the best thing about your profession?

The projects’ diversity and the ability to learn constantly. The opportunity to become a real expert and transmit my knowledge also really motivates me.

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Your favourite indulgence?

I am not yet 100% “digitalized”: for me, nothing equals a good book and if I can enjoy it under the sun it’s even better! I can’t stop buying new books and my reading list is constantly growing!

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Your career - the short version?

I graduated in Advertising and worked for over 8 years as a copywriter in a large web agency. This is how I discovered SEO, my professional favourite! In my position at Universem, I can focus more on this area and at the same time continue to practice my other favourite activity, copywriting.

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What's the best thing about your profession?

Juggling with words to ensure that the content of my clients' websites is attractive to both Internet users and Google, continues to fascinate me. I also love the fact that I work in a sector that is constantly evolving, which allows me to learn more and more. The contact with the customer is also something I really enjoy.

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Your favourite indulgence?

Food! Especially chocolate. But in general, enjoying a good meal in good company is one of my greatest pleasures in life. Furthermore, as an art lover, I can draw for hours.

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Your career - the short version?

I started, in 2015, to work as an SEO copywriter for an e-commerce website. My passion for the digital world was born from this first work experience. Thanks to a training in SEO and UX Design, I was able to expand my knowledge even further.

After working for the last 4 years in a company with focus on digital marketing and lead generation, I decided to join the Universem team in 2021, with great enthusiasm.

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What's the best thing about your profession?

The novelty, knowing that every day is a new learning experience, but also the diversity of the projects you can work on.

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Your favourite indulgence?

Drawing (I never go somewhere without a sketchbook), traveling and enjoying a barbecue with friends and family.

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Your career - the short version?

I graduated with a Master degree in International Business, focusing on Marketing. I did have the opportunity to gain experience in different countries before that. I worked in Germany for a digital travel agency specialized in ethical trips to South America. I also had the chance to work in Chile for some time, in an import-export company where I supervised a team in their launch of an e-commerce website. Different structures, but always with a focus on Marketing. Which is also the reason why I took the opportunity of joining Universem!

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What's the best thing about your profession?

The digital marketing industry is constantly evolving. We need to be on top of the last trends and opportunities to help our clients. It is challenging and really interesting!

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Your favourite indulgence?

Belgian chocolate of course !

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Your career - the short version?

After 9 years in tourism, I wanted to give my career a new turn by training in digital marketing, a field in which I have a growing interest due to its many opportunities.
Universem offered me the opportunity to deepen my newly acquired knowledge after having completed two years of training and a four-month internship.

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What's the best thing about your profession?

As a member of a team of experienced colleagues who share my passion, I am able to grow and evolve in an industry where everything is constantly changing. The fact that it takes me out of my comfort zone is exactly what makes it so exciting for me.

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Your favourite indulgence?

Enjoying a good meal and a glass of wine from the region I'm visiting after hiking in the mountains.

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Your career - the short version?

My interest in communication and marketing started during my Post-Bachelor in Advanced Business Management. I wanted to further develop my knowledge and started with a master’s degree in Communication Sciences at KULeuven. Universem gave me the chance to put my academic insights into practice. I’m ready to kickstart my career.

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What's the best thing about your profession?

The possibility to work with diverse customers with their own different needs and wishes. Besides that, I’m eager to learn and digital marketing is continuously evolving so you have the chance to evolve as well.

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Your favourite indulgence?

BBQ! Being together with the ones you love, the atmosphere, the good food... Nothing better than a BBQ on a summer evening.

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Certifications & Badges:

Your career - the short version?

Passionate about foreign languages and cultures, I studied languages at university, but by chance I started my professional career in human resources...and haven't left it for 16 years! I am married to a Breton man and the two of us are building a European family with two children of which I am very proud.

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What's the best thing about your profession?

I love the diversity of my job: from the calculation of the payroll to the numerous contacts with colleagues, including recruitments, trainings, awareness of good practices... You learn all the time and you never get bored.

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Your favourite indulgence?

I love the concept of the aperitif: some chips or cheese and a small glass of bubbles or beer. Lovely! 😊

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Your career - the short version?

In 2008, I got the opportunity to get an education and that's how I ended up in the financial world as accounts payable at a multinational. After my move to Wallonia, I worked for a small SME. In 2021 I needed a new challenge and I discovered Universem via LinkedIn.

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What's the best thing about your profession?

The diversity of the job: accounting, office management, ... the opportunity to further develop myself.

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Your favourite indulgence?

I love to play Brazilian percussion with a group of friends and I started running in 2019. My goal is to run a marathon by 2025.

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Your career - the short version?

I have always combined marketing and creativity. My career started in the media, followed by advertising to eventually combine these experiences at a higher level within Universem.

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What's the best thing about your profession?

There will always be something new to sell, to think about or to create. It's an environment that changes quickly, so there's no shortage of new challenges.

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Your favourite indulgence?

A nice Duvel while I watch the sunset from my balcony.

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Your career - the short version?

After studying marketing, it was in the cosmetics sector that I was able to put my knowledge into action. Since I was alone in the marketing department, I touched a bit on everything and learned a lot on my own.

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What's the best thing about your profession?

I like the fact that it’s a sector in constant evolution, that things are moving, I find it challenging. It's also a job where I can combine both my rational side and my creative side.

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Your favourite indulgence?

Pasta in all its forms, I'm definitely a pasta lover haha

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Your career - the short version?

My passion for marketing brought me to HEC Liège for a Bachelor in Economics and Management followed by a Master in International Strategic Marketing, including an exchange program in the United States. After a first experience as a Community Manager, joining the Universem team seemed to me the best opportunity to deepen my skills in digital marketing!

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What's the best thing about your profession?

Continuously learn in a fast-changing domain and being part of a team of experts!

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Your favourite indulgence?

Having a good dinner and good wine with my friends or my family, go shopping, travelling around the world and walking in the nature with my dog.

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Certifications & Badges:

Your career - the short version?

After my Master’s degree, I spent some months abroad alternating travelling and English courses. Afterwards, I joined the video department of a media agency for a bit more than 3 years. I first learned the offline and online video buying, and later I had the chance to extend my expertise to the programmatic video buying. I joined Universem as I wanted to broaden my scope to the whole digital world!

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What's the best thing about your profession?

I like the role of a consultant: to provide an expert recommendation and to put it into practice to reach the client’s goals. Finally, to get some learnings that allow to further develop their media strategy and to evolve with the times.

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Your favourite indulgence?

I like to travel, to paint and to spend time with my friends and family! Otherwise my guilty pleasure is… aperitif! Couldn’t we say: “An aperitif a day keeps the doctor away?” 😊

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Your career - the short version?

After my studies in communication and a Master's degree in Advertising at IHECS, I worked two years as a Marketing Coordinator for a company specialized in promotional products. Then, I wanted to improve my knowledge in digital marketing and that's why I chose to work at Universem.

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What's the best thing about your profession?

The opportunity to specialise in digital marketing, within a dynamic team and the diversity of clients and projects.

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Your favourite indulgence?

Backpacking. I had the opportunity to go (and travel) to South America for 8 months during my Erasmus and since then I love discovering new landscapes, new cultures, etc.

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Certifications & Badges:

Your career - the short version?

I have been immersed in advertising since my earliest childhood thanks to my parents. After studying Marketing, I developed a particular interest in digital marketing which offers always greater opportunities for companies. I therefore first joined a media agency to develop my expertise in digital campaign management for more than 2 years before joining Universem with whom I can broaden my vision.

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What's the best thing about your profession?

Have to opportunity to learn continuously about new developments and trends that can become invaluable to a current or prospective client.

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Your favourite indulgence?

Chocolate and ice cream are probably my biggest indulgences, but I guess that my passion for sport allows me to find the right balance!

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Certifications & Badges:

Your career - the short version?

I’m a project manager, I have mostly worked in CRM. I have first worked for an Apple Premium Reseller in Flanders, then in the pharmaceutical sector and finally for D’Ieteren.

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What's the best thing about your profession?

With digital marketing, you can work on very interesting projects, always improve your approach and keep learning.

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Your favourite indulgence?

Chocolate, without any doubt 😊

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Your career - the short version?

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What's the best thing about your profession?

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Your favourite indulgence?

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