Our team

Your career - the short version?

I love entrepreneurship and marketing, which naturally pushed me towards study in the area, beginning with a degree in marketing at Namur, and after a few years’ experience in SMEs and creating Universem, I obtained an MBA at Solvay Brussels School.

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What's the best thing about your profession?

The challenge of creating and expanding a business. Every day is different and, motivated by the same belief, trying to improve things for the company, the team and our clients.

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Your favourite indulgence?

Chocolate and ice cream. Fortunately, there’s also sport ;-)

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Certifications & Badges:

Your career - the short version?

I love entrepreneurship and start-ups, so I co-founded an e-commerce site while I was studying Computer Sciences at the University of Namur and then Management at Vlerick Business School, before launching Universem in 2010. Day after day, I help companies on their digital strategy and forge links between the teams and on our customers in my function of Partner & Project Director.

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What's the best thing about your profession?

Working on projects in various high-growth, international industries with a fantastic team is what keeps me motivated!

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Your favourite indulgence?

I’ll never refuse a good meal and a nice bottle of something. ;)

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Certifications & Badges:

Your career - the short version?

I was introduced to the Internet during my very first years to understand and use its possibilities, among other by launching one of the first online betting platform in 1997 while the Internet was only becoming popular.

Having a strong interest in entrepreneurship, I co-founded with the Universem founding team an e-commerce webshop during my studies in IT at the University of Namur during which I've also co-founded the Entrepreneurship Youth Club of Namur. I then made a post-master in General Management at the Vlerick School before working during 2 years as a consultant in the banking sector at Callataÿ & Wouters in parallel with the founding of Universem.

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What's the best thing about your profession?

As co-founder of Universem, Partner & Operations Director, I'm in charge of Finance, HR as well as internal organization of the company. Developping Universem is a great challenge combining two of my passions: Internet & Entrepreneurship.

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Your favourite indulgence?

I'm a big fan of hi-tech products combining the latest technologies !

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Certifications & Badges:

Your career - the short version?

Born in Antwerp, « perfect tweetalig » and with a degree in management and communication, I joined Universem in January 2015. Thanks to my previous experience as a Management Assistant at Petercam and Rackstore, I’m glad to join Universem’s team where I’ll be able to often use my language skills.

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What's the best thing about your profession?

Being the helping hand behind the scenes that you can always count on and being part of a young and dynamic team that always goes forward.

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Your favourite indulgence?

Champagne !

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Your career - the short version?

With a degree obtained in Information and Communication at the Louvain-La-Neuve University, I started my career in the Broadcast department where I learned to elaborate and manage audio-visual campaigns over more than 5 years. After this I worked for nearly three years in an advertising agency. In parallel, I got my Digital Marketing Certificate at Ichec. Since February 2016 I joined the Universem team in order to practice my skills and take on new challenges!

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What's the best thing about your profession?

The sector of digital marketing offers the ability to keep moving further, thanks to its multiple and continuous developments. I love the perspective that tomorrow won’t be the same as today!

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Your favourite indulgence?

Looking for the perfect house, I can spend hours browsing real estate websites…

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Certifications & Badges:

Your career - the short version?

After a Master in Economic and Management, I have worked as a Marketing Coordinator for a communication agency for almost two years. I have had the opportunity to deal with almost everything related to marketing. I took a particular liking to digital marketing strategies. That's what made me want to join the Universem team.

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What's the best thing about your profession?

Challenges, measure the results and exceed the objectives of our customers. What I particularly appreciate about Universem, is to be surrounded by a young, dynamic and motivated team.

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Your favourite indulgence?

A good red wine!

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Certifications & Badges:

Your career - the short version?

After a Master in Labor Sciences at UCL, my first HR job was in a recruitment and interim agency. After which I joined the Delhaize Group and started working for one of its brands: Red Market. I was managing recruitment, safety & prevention (I got there a degree as Safety Advisor Lev.2) and supporting the payroll process for the 13 stores in Belgium (Flanders & Wallonia) before I moved on and started at Universem in January 2017. 

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What's the best thing about your profession?

The relational aspect related to the function, and its multitask orientation (in soft and hard HR matters).

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Your favourite indulgence?

Music (no matter which one !) that I need on a daily basis :-), drama and travels.

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Certifications & Badges:

Your career - the short version?

After being graduated from a bachelor’s degree at Université de Namur and a master’s degree in Management Science at Solvay Brussels School, I began my professional career as a Digital Marketing Consultant at Universem.

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What's the best thing about your profession?

Constantly learning about the digital world within a motivated team.

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Your favourite indulgence?

Travelling all around the world and enjoying time over a drink or at a restaurant with my friends.

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Certifications & Badges:

Your career - the short version?

My career is based on 3 pillars. 1- My educational background with a Technology University degree in sales techniques and a Master specialized in marketing and communication from Business School of Amiens. 2- My experience with over 10 years in sales, marketing and communication field in health and entertainment sectors. 3- My passion for digital marketing and particularly for content and inbound marketing.

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What's the best thing about your profession?

Eager to learn more in an innovative and evolving sector, convince people by combining business with pleasure with a special interest in the spoken word, the good pitch and above all provide services and personalize offers for client’s satisfaction and mine by the way.

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Your favourite indulgence?

To keep one eye in the future and the other in « carpe diem ». In other words, produce your own wine without ever forgetting to drink it. « If you can make one heap of all your winnings and risk it on one turn of pitch-and-toss, and lose, and start again at your beginnings and never breathe a word about your loss ».

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Certifications & Badges:

Your career - the short version?

It clearly is eclectic as I first graduated in Graphic Design from E.S.A Saint-Luc before complementing my curriculum with a Master Degree in history delivered by ULG. While pretty different, those two courses are complementary and well suited to digital marketing. Graphic design has given me a broad technical knowledge of the web and history awakened in me a real passion fro writing! I put both those abilities into practice every day at Universem!

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What's the best thing about your profession?

I can't learn enough! The variety of the projects as well as working in a field that constantly evolves do both fulfill my natural curiosity.

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Your favourite indulgence?

Scotland, a glass of Laphroaig, technological gadgets and everything about medieval history.

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Certifications & Badges:

Your career - the short version?

After my studies in Communication, a first professional experience in recruitment and a few months backpacking throughout South-East Asia, I would like to evolve in the digital sector.

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What's the best thing about your profession?

Taking part in various projects, surrounded by a motivated and motivating team, and learn every aspects of the digital sector which is constantly evolving.

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Your favourite indulgence?

Sport, especially field hockey. And good restaurants!

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Certifications & Badges:

Your career - the short version?

After an internship realized during my master's degree in Management Sciences at the Louvain School of Management, I realized I wanted to start my career in digital marketing. That's why I decided to join Universem to evolve in the digital world.

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What's the best thing about your profession?

Help companies to ensure their digital transition, work in an environment that moves and evolves quickly, but also learn a lot, are some of the things I like. And all this within a great team!

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Your favourite indulgence?

Exercising, eat a good red meat and drink good wine! The best trio you can find on earth!

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Certifications & Badges:

Your career - the short version?

During my studies, I had a growing interest in Digital Marketing, which has become a major challenge for companies nowadays. Once graduated with a Master's degree in Management Sciences from the University of Namur, it was quite naturally that I’ve decided to start my career in this sector and join the great Universem team!

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What's the best thing about your profession?

Learning continuously as the environment in which we work is constantly evolving, helping clients to reach their goals, but also having the opportunity to be surrounded by colleagues who have an expertise in this field.

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Your favourite indulgence?

Having a drink with some friends and getting lost in the charming streets of European capitals.

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Your career - the short version?

Graduated with a Master in International Business, I was able to study and work in several countries during my studies. These experiences allowed me to acquire valuable skills in different sectors (automotive, fashion industry , luxury leather goods, hotels and electrical industry). After spending 2 years within the Peugeot Belgium subsidiary, and being passionate about marketing, it seemed obvious to me to deepen my knowledge in digital. This is the reason why I took the opportunity to join the team of Universem in September 2019!

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What's the best thing about your profession?

Working on new projects within a motivated team and thrive in a constantly evolving sector.

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Your favourite indulgence?

Spend time with my friends, travel and make pastry.

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Your career - the short version?

After a master’s degree in advertising & commercial communication at IHECS and a first experience in a creative agency, I occupied a position in a production company to then become an account manager in a saleshouse. These 10 years of diversified and complementary work experience made constantly grow my passion for the world of communication. Being particularly appealed by the digital sector, I chose to join the team of Universem in September 2019 to evolve in this medium in constant development.

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What's the best thing about your profession?

The creation of a strong and lasting relationships with my clients and the constant need to evolve with the sector in which we operate is the daily fuel of my motivation!

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Your favourite indulgence?

Drink a glass of wine with my friends while savoring a piece (or more) of chocolate.

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Certifications & Badges:

Your career - the short version?

After my Masters in Communication Sciences at the KULeuven, I followed an additional marketing course at Vlekho (now HUB). Then I went to Denmark for a traineeship, to work after that as an Account Executive in a Brussels design agency. My passion for digital grew there. I then worked in various (international) organizations, always with a strong focus on marketing and digital. In my job at Universem, my experiences and interests come together nicely.

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What's the best thing about your profession?

The versatility. There are always new challenges and projects, but always in the inspiring atmosphere that really typifies Universem.

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Your favourite indulgence?

A good concert on a sultry summer evening, with a fresh beer of course. But I enjoy playing some soccer with my kids just as much.

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Your career - the short version?

Graduated with a Master in Advertising & Communication at IHECS in 2016, I started working as a Broadcast Account Manager (Media TV – Radio) at Havas Media. Willing to focus on digital media, I continued my professional journey within the Proximedia Group during 2 years, before I decided to join Universem’s team!

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What's the best thing about your profession?

Being able to give tailor-made advice and be in continuous learning.

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Your favourite indulgence?

A ‘cheese and wine’ in front of a nice Christmas movie is a great combination.

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Certifications & Badges:

Your career - the short version?

After graduating from the University of Ghent in Master of Science in business administration, I felt inspired and excited to pursue my professional path as a digital marketer. Universem welcomed me with open arms!

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What's the best thing about your profession?

What I love most about my job is the company culture of Universem. The way Universem invests in learning and development possibilities, a good work environment and the right company values and goals, is amazing. I feel I can grow within a young, dynamic and talented environment, with an interesting and diverse job in a growing market.

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Your favourite indulgence?

I have always loved to make music. Actually already since I was 11 years old. Today, it’s still my favorite thing to do in my spare time.

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Certifications & Badges:

Your career - the short version?

After my studies in Marketing, I started with my professional experience as Marketing manager for an online drug store. I turned then to the advertising world during 3 years in an advertising agency. Having the wish to deepen my knowledge in digital, I decided to join the Universem family in January 2020.

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What's the best thing about your profession?

In digital, there are always lots of things to learn because the sector is constantly moving. It is then essential to learn and question yourself permanently.

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Your favourite indulgence?

I have a big passion for wine, food and for my friends. The three together are for me the exact definition of a ‘perfect moment’.

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Your career - the short version?

After my studies in Digital Communication, followed by a Master in Marketing I got my first job in a marketing agency. As strategist and project manager I had the opportunity to help many Belgian companies and international brands with their digital strategies. My skills and creativity drove me later on the client side as Digital Communication Officer for a well-known NGO. Today as Team Leader at Universem, I’m really happy to contribute to the success of Universem an its human values.

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What's the best thing about your profession?

The Team Leader position asks you to wear different hats and that suits me pretty well! The combination of digital strategy, client relations and the development of the team within such an innovative world as digital marketing makes my role really fascinating.

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Your favourite indulgence?

Passionate about music, I love being rocked by the slow and loud riff of an electric guitar… When I can combine my passion for heavy metal with my love for photography, I’m on a stairway to heaven!

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Your career - the short version?

After my studies in Communications Sciences, I started as SEO copywriter. Then I quickly realized there were many aspects of digital marketing I wanted to know more about. After more than 9 years in different companies where I strongly focused on digital marketing and lead generation, I enthusiastically started at Universem.

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What's the best thing about your profession?

Every day is an adventure. I help companies growing on a daily basis, thinking about their strategy and helping them to take informed decisions based on data.

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Your favourite indulgence?

During my holidays, I soak up culture or go skiing in the mountains. In Belgium, I like to enjoy a cold beer with my friends, a good restaurant and to be surrounded by pleasant people.

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Your career - the short version?

After a Master in Business Engineering at HEC Liège, I worked for 7 years at P&G as an Account Manager and as a Trade Marketing Manager. It drove my enthusiasm for retail and FMCG. After that, I have had the chance to be for 4 years the Sales & Marketing Manager for an SME in the food industry. That’s where I developed my interest for digital marketing and the importance it has in a global marketing strategy. It’s thus naturally that I’ve started at Universem to further develop my skills in digital strategy.

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What's the best thing about your profession?

Being able to work on different types of projects and companies with the common goal of driving our customer’s business.
The cherry on top? A great atmosphere.

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Your favourite indulgence?

A long bath with a great book… or a Netflix series.

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Your career - the short version?

After a Bachelor in Law and a Master in Finance & Management, I started my professional experience within the commercial department of a company in the retail sector. I then decided to take a new turn in the digital world within Universem.

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What's the best thing about your profession?

The digital sector being in constant evolution, it gives us the possibility to continually progress and evolve by learning new things on a daily basis.

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Your favourite indulgence?

Passionate about sports and traveling, I dedicate most of my personal time to it.

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Your career - the short version?

After a Bachelor’s degree in Business Engineering at the UCLouvain and a Master’s degree in Economics at the Economics School of Louvain, I joined Universem in December 2020.

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What's the best thing about your profession?

The possibility to evolve within a motivated team and to learn a lot about the digital world. In a company where human contact is important.

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Your favourite indulgence?

Spending time with my friends, traveling and enjoying a good meal.

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Your career - the short version?

I started in Digital Marketing as a Communication Manager for an organization active in training and consulting. Then worked for 7 years in the field of language stays and international exchanges. I held several positions: Community Manager, Sales Team Leader and then Marketing and Communication Manager. After that I was a Digital Expert in an international group in the hearing market.

In 2021, I joined Universem as a Digital Marketing Team Leader. Passionate about digital, people and customer relation, I give the best I can to reach the digital success of the Universem customers!

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What's the best thing about your profession?

Digital Marketing is fascinating and in constant evolution. What I like the most is to see how a good digital strategy can serve the business goals, regardless of the size and digital maturity of the company. Opportunities in Digital Marketing evolve very fast and I like this a lot!

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Your favourite indulgence?

Wine! I am passionate about oenology, a fascinating world, and an infinite field of knowledge. Tasting a good wine is a moment of sharing that I particularly appreciate. At the restaurant (another indulgence), I often open the wine list before I check the menu!

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Your career - the short version?

After a Bachelor's degree in Computer Science, I spent 8 years as a Developer in commercial management software and in the creation of e-commerce websites.

Customer and results oriented, I took advantage in 2020 of a 7-month qualifying training to improve my knowledge of Digital Marketing. I decided to join Universem's teams in 2021.

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What's the best thing about your profession?

To learn the job of our customers and be able to analyse different sectors, all this accompanied by a dynamic and motivated team.

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Your favourite indulgence?

The cinema, the Fantasy/Science-fiction universes but especially the great family walks.

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Your career - the short version?

I graduated in Advertising and worked for over 8 years as a copywriter in a large web agency. This is how I discovered SEO, my professional favourite! In my position at Universem, I can focus more on this area and at the same time continue to practice my other favourite activity, copywriting.

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What's the best thing about your profession?

Juggling with words to ensure that the content of my clients' websites is attractive to both Internet users and Google, continues to fascinate me. I also love the fact that I work in a sector that is constantly evolving, which allows me to learn more and more. The contact with the customer is also something I really enjoy.

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Your favourite indulgence?

Food! Especially chocolate. But in general, enjoying a good meal in good company is one of my greatest pleasures in life. Furthermore, as an art lover, I can draw for hours.

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Your career - the short version?

As a true marketing enthusiast, I am excited to work in this world on a daily basis! During 8 years, I had the opportunity to discover different sectors starting with video games to a theme park, also including scrapbooking and the automobile industry.

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What's the best thing about your profession?

I love the challenges! Marketing is a constantly changing world, you have to keep learning, adapting, and reinventing yourself. It's also a discipline that requires interpersonal skills, creativity and analytical skills, everything I love!

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Your favourite indulgence?

A good barbecue with friends after a nice climbing session.

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