The Universem Team

A concentration of Digital talents


The Universem team is made up of some of the best talent the tech world has to offer.

More than 30 digital experts make up our dream team:

  • Web analytics experts
  • SEO experts
  • Content marketing experts
  • SEA, online advertising experts
  • project/account managers

Know us in 3 questions

Simon-Pierre Breuls
Simon-Pierre
Breuls Partner & Marketing Director Universem
Partner & Marketing Director

Your career – the short version?

I love entrepreneurship and marketing, which naturally pushed me towards study in the area, beginning with a degree in marketing at Namur, and after a few years’ experience in SMEs and creating Universem, I obtained an MBA at Solvay Brussels School.

What’s the best thing about your profession?

The challenge of creating and expanding a business. Every day is different and, motivated by the same belief, trying to improve things for the company, the team and our clients.

Your favourite indulgence?

Chocolate and ice cream. Fortunately, there’s also sport 😉

Hubert de Cartier
Hubert
de Cartier Partner & Project Director Universem
Partner & Project Director

Your career – the short version?

I love entrepreneurship and start-ups, so I co-founded an e-commerce site while I was studying Computer Sciences at the University of Namur and then Management at Vlerick Business School, before launching Universem in 2010. Day after day, I help companies on their digital strategy and forge links between the teams and on our customers in my function of Partner & Project Director.

What’s the best thing about your job?

Working on projects in various high-growth, international industries with a fantastic team is what keeps me motivated!

Your favourite indulgence?

I’ll never refuse a good meal and a nice bottle of something. 😉

Sébastien François
Sébastien
François Partner & Operations Director Universem
Partner & Operations Director

Your career – the short version?

I was introduced to the Internet during my very first years to understand and use its possibilities, among other by launching one of the first online betting platform in 1997 while the Internet was only becoming popular.

Having a strong interest in entrepreneurship, I co-founded with the Universem founding team an e-commerce webshop during my studies in IT at the University of Namur during which I’ve also co-founded the Entrepreneurship Youth Club of Namur. I then made a post-master in General Management at the Vlerick School before working during 2 years as a consultant in the banking sector at Callataÿ & Wouters in parallel with the founding of Universem.

What’s the best thing about your profession?

As co-founder of Universem, Partner & Operations Director, I’m in charge of Finance, HR as well as internal organization of the company. Developping Universem is a great challenge combining two of my passions: Internet & Entrepreneurship.

Your favourite indulgence?

I’m a big fan of hi-tech products combining the latest technologies !

Thomas Pirotte
Thomas
Pirotte Head of Analytics Universem
Head of Analytics

Your career – the short version?

Graduated in Business Engineering and having a real passion for the digital world, I joined Universem in 2013. After accomplishing many SEO and SEA projects, I quickly headed towards Analytics and developed my skills in this area. Today Universem considers me as an expert and person of reference in Web Analytics.

What’s the best thing about your profession?

How varied the projects are and the fact that we’re always able to measure actions that we take (well, most of the time!).

Your favourite indulgence?

Wine and pretty much anything with an engine. Preferably not at the same time

Élise Demierbe
Élise
Demierbe Digital Marketing Team Leader Universem
Digital Marketing Team Leader

Your career – the short version?

I’m a linguist by training and have filled roles in e-marketing in publishing houses in Belgium and France. I completed my studies with a Master in management, and have been able to hone my craft in digital companies, which gave me a taste for writing web content.

What’s the best thing about your profession?

? I like the variety of the projects, the fact there is no such thing as a typical day and the team here at Universem.

Your favourite indulgence?

I’m a culture vulture, like making musical discoveries and am a fan of comics.

Magali Istas
Magali
Istas Management Assistant Universem
Management Assistant

YOUR CAREER – THE SHORT VERSION?

Born in Antwerp, « perfect tweetalig » and with a degree in management and communication, I joined Universem in January 2015. Thanks to my previous experience as a Management Assistant at Petercam and Rackstore, I’m glad to join Universem’s team where I’ll be able to often use my language skills.

WHAT’S THE BEST THING ABOUT YOUR PROFESSION?

Being the helping hand behind the scenes that you can always count on and being part of a young and dynamic team that always goes forward.

YOUR FAVOURITE INDULGENCE?

Champagne !

Carole Navarro
Carole
Navarro Head of SEO & Content Marketing Universem
Head of SEO & Content Marketing

YOUR CAREER – THE SHORT VERSION?

After a Master in information and communication at ULB, I turned to web marketing. I worked for 3 years in a web agency where I was responsible for the SEO projects and had the opportunity to work on a wide range of projects.

WHAT’S THE BEST THING ABOUT YOUR PROFESSION?

Its evolution, dynamism and the ability to discover many different areas thanks to the variety of the projects.

YOUR FAVOURITE INDULGENCE?

As long as there’s chocolate! And bagels, discover new restaurants & bars and London.

Stephanie Dumont
Stephanie
Dumont Senior Digital Marketing Consultant Universem
Senior Digital Marketing Consultant

Your career – the short version?

After working for 2 years as a Content Manager/E-Marketeer for a web platform, I decided to move on by joining Universem’s team in july 2015. Since then, I’ve been working as a Digital Marketing Consultant on various projects in SEO and copywriting. I have the pleasure and honor to work with companies such as Media Markt, Touring Assurances and ListMinut.

What’s the best thing about your profession?

The constant learning in order to understand and tame the evolution of the web as well as the diversity of the projects.

Your favourite indulgence?

Fond of literature since I can remember. I would spend hours reading good books.

Floriane Piquin
Floriane
Piquin Digital Marketing Consultant Universem
Digital Marketing Consultant

YOUR CAREER – THE SHORT VERSION?

Art historian by training, I worked for antique dealers in the Sablon district. Attracted by the digital revolution, Technofutur TIC’s Digital Marketing and Communication program has enabled me to develop new skills. Since I joined Universem, specialized in SEO and content marketing, I take care of various digital projects going from small to large groups.

WHAT’S THE BEST THING ABOUT YOUR PROFESSION?

Constant innovation, the variety of projects and customer relationship.

YOUR FAVOURITE INDULGENCE?

Women’s magazines and fine wine!

Séverine Sacré
Séverine
Sacré Digital Marketing Team Leader Universem
Digital Marketing Team Leader

Your career – the short version ?

With a degree obtained in Information and Communication at the Louvain-La-Neuve University, I started my career in the Broadcast department where I learned to elaborate and manage audio-visual campaigns over more than 5 years. After this I worked for nearly three years in an advertising agency. In parallel, I got my Digital Marketing Certificate at Ichec. Since February 2016 I joined the Universem team in order to practice my skills and take on new challenges!

What’s the best thing about your profession ? 

The sector of digital marketing offers the ability to keep moving further, thanks to its multiple and continuous developments. I love the perspective that tomorrow won’t be the same as today!

Your favourite indulgence ?

Looking for the perfect house, I can spend hours browsing real estate websites…

Loïc Delacroix
Loïc
Delacroix Digital Marketing Team Leader Universem
Digital Marketing Team Leader

Your career – the short version ?

After a master in management, I worked for 5 and a half years within the financial departments of Elia and TriFinance (mainly internal audit and business controller). The reorientation in digital marketing allows me to keep the analytical way of working, while bringing me closer to the company’s business.

What’s the best thing about your profession ? 

The opportunity of measuring the impact of my actions on the customer’s business thanks to objective and easily measurable KPI’s.

Your favourite indulgence ?

A sunny terrace with a tasty beer.

Anthony Iglesias
Anthony
Iglesias Business Developer Universem
Business Developer

Your career – the short version ?

Graduated in Marketing and later in Commercial Sciences, I’ve always been working in a marketing environment. First at Delhaize for the plus-card, later at Bisnode mainly for clients like Procter&Gamble, Renault, Nestlé… After a sabbatical year during which I’ve travelled around the world, I decided to go more digital with Universem.

What’s the best thing about your profession ? 

I love working in an environment that is in constant evolution and doesn’t know any boarders. This leaves room for both professional and personal development.

Your favourite indulgence ?

Sports, travelling and a nice something to drink on a sunny terrace with a sea view.

Harold Stinglhamber
Harold
Stinglhamber Digital Marketing Consultant Universem
Digital Marketing Consultant

Your career – the short version?

After a Master in Economic and Management, I have worked as a Marketing Coordinator for a communication agency for almost two years. I have had the opportunity to deal with almost everything related to marketing. I took a particular liking to digital marketing strategies. That’s what made me want to join the Universem team.

What’s the best thing about your profession?

Challenges, measure the results and exceed the objectives of our customers. What I particularly appreciate about Universem, is to be surrounded by a young, dynamic and motivated team.

Your favourite indulgence?

A good red wine!

Céline Naveau
Céline
Naveau Digital Marketing Team Leader Universem
Digital Marketing Team Leader

Your career – the short version?

After communication studies at ULB and a first experience in sales, I worked for several years in communication, marketing and international relations units in a large public administration. Passionate about marketing trends, I completed my career with a training at ICHEC (strategic marketing) which confirmed my interest in the digital world and my desire to join Universem.

What’s the best thing about your profession?

Learning again and again, working on various projects, evolving in a constantly changing field, being part of a motivated team, really customer oriented.

Your favourite indulgence?

I am a running addict.

Tanguy Stienlet
Tanguy
Stienlet Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

Your career – the short version?

In 2015, I achieved my Master’s degree in Commercial Sciences at the KUL. I followed this up with a postgraduate degree in Company Communication at the Ehsal Management School in 2016. After developing a taste for digital marketing during a 2-month internship, I joined the Universem team in September 2016.

What’s the best thing about your profession?

Being able to submerge myself in everything remotely related to digital marketing in a young & motivated company that constantly challenges you.

Your favourite indulgence?

Reading comics & beating friends in video games!

Amandine Dethier
Amandine
Dethier Digital Marketing Consultant Universem
Digital Marketing Consultant

Your career – the short version?

After studying communication at IHECS, I started working as a digital marketing assistant for an online bank. This experience allowed me to approach various aspects of web communication. In parallel, I continued my studies with a master in management sciences. I then had the pleasure to join the team of Universem in October 2016.

What’s the best thing about your profession?

Learn constantly while evolving in a universe that always offers new perspectives and work in a dynamic and motivated team.

Your favourite indulgence?

Nothing like a nice drink on a terrace with friends!

Arnaud Michel
Arnaud
Michel Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

Your career – the short version?

After obtaining a Master in Business Engineering in 2014, I worked for a year and a half in an e-commerce startup. During this experience, I came closer to the digital world and took a taste for it. Which made me want to join the Universem team.

What’s the best thing about your profession?

Work in a constantly evolving area, learn every day and continually meet new challenges to satisfy customers.

Your favourite indulgence?

Sport in all its splendor!

William Tinant
William
Tinant Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

Your career – the short version?

After studying marketing at EPHEC, I worked for 2 years as a marketer in various startups. So I had the opportunity to approach multiple facets of marketing. In 2017, I resolutely turn to digital marketing by joining Universem.

What’s the best thing about your profession?

To be able to measure almost everything and work in a constantly changing environment. Digitalization is really just getting started!

Your favourite indulgence?

I fell in an engine as a kid, I love everything that has wheels and goes fast!

Nicolas Fonseca Cebola
Nicolas
Fonseca Cebola Talent Manager Universem
Talent Manager

Your career – the short version?

My first HR job was in a recruitment and interim agency. After which I joined the Delhaize Group and started working for one of its brands: Red Market. I was managing recruitment, safety & prevention and supporting the payroll process for the 13 stores in Belgium (Flanders & Wallonia) before I moved on and started at Universem in January 2017. 

What’s the best thing about your profession?

The relational aspect related to the function, and its multitask orientation (in soft and hard HR matters).

Your favourite indulgence?

Music (no matter which one !) that I need on a daily basis :-), drama and travels.

Alexis Chabothier
Alexis
Chabothier Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

Your career – the short version?

After a Master’s degree in Corporate Communication – Digital Communication at ULB and several internships that have sensitized me to the challenges of digital marketing, I joined the Universem team in 2017.

What’s the best thing about your profession?

Working in a young and motivated team in a growing sector that is constantly evolving.

Your favourite indulgence?

Sardinia and field hockey!

Aurélie Ablay
Aurélie
Ablay Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

Your career – the short version?

After graduating from the Louvain School of Management, I traveled 6 months in South East Asia before working as a digital & community manager for a small company. This first experience allowed me to get familiarized with digital marketing and arouse my interest in this field. That’s why I wanted to join the Universem team.

What’s the best thing about your profession?

Never stop learning thanks to the constant evolution of digital marketing

Your favourite indulgence?

Traveling, having a drink on a terrace with friends and a nice restaurant

Kévin Coppens
Kévin
Coppens Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

Your career – the short version?

After being graduated in management sciences at Solvay, I moved to Luxembourg where I had the opportunity to work as management consultant and to be in charge of some marketing campaigns. When I came back to Belgium, I worked on an entrepreneurial project related to technology and tourism. This experience leads me to focus more and more on digital marketing, which quickly became a passion.

What’s the best thing about your profession?

Digital marketing is constantly evolving. It requires to always stay up to date with new trends and to continuously learn new things.

Your favourite indulgence?

I love travelling, discovering atypical places and learning more about the local way of life.

Hugues Villeret
Hugues
Villeret Marketing Manager Universem
Marketing Manager

Your career – the short version?

After graduating in marketing, I started my career in a SME before joining larger organisations such as BSH Home Appliances or Bpost. During one of these missions, I had the chance to work with Universem’s team which made me want to work with them, as I am now doing.  

What’s the best thing about your profession?

I love to walk out of the office “richer” than when I got in. I am curious, love to learn and I am driven to turn ideas into action. I get excited about new things and since marketing never stops changing, it simply fulfils this urge for discovery.

Your favourite indulgence?

A good whisky.

Microsoft Modern Marketing University Automation Badge Hugues VilleretMicrosoft Modern Marketing University Digital & Social Badge Hugues VilleretMicrosoft Modern Marketing University Badge Hugues Villeret

 

 

 

 

 

Pierre Filippi Pierre Filippi
Pierre
Filippi Head of Online Advertising Universem
Head of Online Advertising

Your career – the short version?

Graduated in Marketing, I’ve started my career in an advertising agency as an account executive. I then followed my passion for 3D design and after 8 years of freelancing I’ve made the choice to renew myself in digital marketing. After two years in a media agency where I’ve specialized in SEA, I’ve decided to join Universem to further strengthen my digital expertise.

 

What’s the best thing about your profession?

Firstly, the fact that you can track lots of data hence the ability to measure your success effectively. Secondly the fact that we are tightly bonded with new technologies and innovation ex: AI, Big Data, Machine Learning, VR, AR, etc.

 

Your favourite indulgence?

A good movie at the theater. And I’m always in for sitting at a fine table with good friends.

Davouth Op - Senior Business Developer Davouth Op
Davouth
Op Senior Business Developer Universem
Senior Business Developer

Your career – the short version ?

My career is based on 3 pillars. 1- My educational background with a Technology University degree in sales techniques and a Master specialized in marketing and communication from Business School of Amiens. 2- My experience with over 10 years in sales, marketing and communication field in health and entertainment sectors. 3- My passion for digital marketing and particularly for content and inbound marketing.

What’s the best thing about your profession?

Eager to learn more in an innovative and evolving sector, convince people by combining business with pleasure with a special interest in the spoken word, the good pitch and above all provide services and personalize offers for client’s satisfaction and mine by the way.

Your favourite indulgence ?

To keep one eye in the future and the other in « carpe diem ». In other words, produce your own wine without ever forgetting to drink it. « If you can make one heap of all your winnings and risk it on one turn of pitch-and-toss, and lose, and start again at your beginnings and never breathe a word about your loss ».

Jean-Charles Bodart | Business Developer Universem Jean-Charles Bodart
Jean-Charles
Bodart Business Developer Universem
Business Developer

Your career – the short version?

Holder of a Bachelor degree in Marketing / International Trade from the EPHEC school and of an Executive Master in Digital Marketing from the ICHEC school, I have naturally turned to the function of Business Developer with Universem.

Before working for Universem I was responsible to develop business in some specific areas for a well-known real estate agency. I was in charge of prospecting new properties and I also managed existing clients.

What’s the best thing about your profession?

Meeting targets and taking up challenges in a constantly evolving environment drive me every single day.

Your favourite indulgence?

I like practicing sports that push me beyond my comfort zone (running, crossfit, kitesurfing). I also aim to improve my general culture by travelling and reading books.

Elien Defever
Elien
Defever Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

YOUR CAREER – THE SHORT VERSION?

After my master in management sciences with a specialisation in digital marketing at HEC-Liège, I had the pleasure to join the team in the end of November 2017.

WHAT’S THE BEST THING ABOUT YOUR PROFESSION?

Working in a team and a fast-changing, challenging environment.

YOUR FAVOURITE INDULGENCE?

Travelling & diving

Corentin Donneaux
Corentin
Donneaux Digital Marketing Associate Consultant Universem
Digital Marketing Associate Consultant

YOUR CAREER  –  THE SHORT VERSION ?

It’s a little eclectic ! After a bachelor in graphic design at E.S.A. St-Luc, I chose to continue my training with a master’s degree in history at ULG. Finally, these two courses are very well suited to digital marketing: graphic design has given me a technical knowledge of the web, and history has awakened in me a real passion for writing! These are abilities that I put into practice every day at Universem!

WHAT’S THE BEST THING ABOUT YOUR PROFESSION ? 

Learn ! I can not have enough! The variety of projects and working in a field that is constantly evolving satisfies my natural curiosity.

YOUR FAVOURITE INDULGENCE ?

Scotland, a glass of Laphroaig, technological gadgets and everything about medieval history.

Did somebody say Universem?

Since our creation in 2007,
Universem has become a reference in the world of digital marketing.

From start-ups to large NGOs, we develop digital strategies for our clients.

32 experts   -   11 years experience   -   92 references