Google Shopping Free Listing: What does it mean for our e-commerce?
In the middle of the Covid-19 crisis, many retailers had to close their physical point of sales. In order to support these companies to find… Read more
Digital Strategy
The new lockdown in Belgium means a 100% online Black Friday sales for retailers
We know that 2020 will have been a very particular year full of uncertainty. The Covid-19 pandemic has changed buying patterns and shifted consumer behaviour,… Read more
‘Click and collect’ increases online purchases
The past few months have seen a rise of click and collect in the online strategies of many advertisers in the retail world. It is… Read more
Webinar ‘Creating stronger B2B advertising strategies’ – Thursday June 25
Much will have changed after the Coronavirus deeply hit us and turned the world upside down. Also all the marketing strategies that we will now… Read more
How to revive your sales after the Covid19 crisis?
In the midst of the coronavirus crisis, many companies were already preparing for the recovery. But what actually can you do and prepare now already.… Read more
5 TIPS TO BOOST YOUR SEO STRATEGY DURING THE CORONA CRISIS
Following the latest population containment measures to stem the spread of the corona virus, many companies are now running slowly. As the climate of uncertainty… Read more
BATIBOUW & ONLINE ADVERTISING, A NO-BRAINER. BUT HOW?
The biggest Belgian construction fair will open its doors on Thursday February 27th. All marketers in the construction sector (or a big part of them)… Read more
Universem and ObservePoint join forces to optimize your data analysis processes
Managing a 360° data environment might sometimes look like science fiction. However, properly implemented, analytics and marketing tags provide very high-quality data that every company… Read more
SEO vs SEA : reconciliation around the same digital strategy
SEA and SEO have long been considered two enemy brothers. Despite their very different visibility and functioning, these two Search techniques work for the same… Read more
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